Abigail Freeman
1 min readOct 3, 2016

--

Darius, you read my mind. This talk by Dan Buetter came up in conversation with a friend recently (https://www.ted.com/talks/dan_buettner_how_to_live_to_be_100?language=en) and I can’t stop turning it over in my mind.

The findings are remarkable, but also quite intuitive to me: those communities with highest life expectancy have a word for lifelong purpose (raison d’etre / ikigai). Oh, and as a byproduct they are happier too but it’s not their main objective. We don’t even have a word for that in our language. Perhaps we can usefully create one and spread it..

--

--

Abigail Freeman
Abigail Freeman

Written by Abigail Freeman

Founder of Brink. Organisational psychologist and behaviour designer writing about the future of work, the mindsets and culture we need for innovation to thrive

Responses (1)